Practice MCC-201 Exam Online

Question 1

Northern trail Outfitters in expending globally into 16 new countries and wants to start localizing their email

content to speak to subscribers in their own language. The wants to do this as efficiently as possible and are

anticipating growth into other locales in the near future.

Which two options could be recommended? Choose 2 answers

A : Leverage personalization strings within the email template to pull in language-specific content.

B : Leverage AMPscript within an email template to lookup subscriber language and personalize the email based on the value.

C : Leverage Concept Builder to create email templates for each individual language and populate the templates via the UI.

D : Leverage enhanced dynamic content Mocks within Content Builder to create language-specific emails.

Answer: B,D

Question 2

Which statement is correct regarding tracking aliases? Choose 2 answers

A : Tracking aliases are found in Tracking and some standard reports.

B : Tracking aliases are associated with a URL in HTML as: tag='alias text'.

C : Tracking aliases can differentiate click activity in an email to the same URL.

D : Tracking aliases are primarily relevant when used with email conversion tracking.

Answer: C,D

Question 3

A customer wants to automate the process of sending a series of welcome emails based on the Subscriber's dat

a. Emails should be sent weekly for up to five weeks. If a subscriber makes a purchase, they should stop receiving welcome emails. A Boolean flag should be set in the data extension if the subscriber makes it through the welcome series.

Which steps should be used to accomplish this in Journey Builder?

A : Define Goal, Send Email, Wait, Decision Split

B : Random Split, Send Email, Wait, Define Goal

C : Define Goal, Update Contact Data, Send Email, Wait

D : Update Contact Data, Wait, Send Email, Join

Answer: C

Question 4

Which two statements about a database of record are correct?

Choose 2 answers:

A : A database of record is a centralized storage repository of data about objects or people

B : A database of record is any database that contains subscriber data

C : A database of record is system in which subscriber-s status is maintained

D : A database of record is a data structure in which multiple opt-in statuses can be stored for a subscriber

Answer: A,C

Question 5

A customer wants to configure appointment reminders for patients in their clinic. The reminder should be sent day before the appointment date at 10 a.m and the appointment record should be updated in the patient was sent a reminder email.

What solution could be recommended?

A : Create a journey with CRM data source triggered on the reminder data and use Journey Builder activities to send a reminder and update the record in Synchronized Data Extension.

B : Create a journey with CRM date based entry source, and use journey Builder activates to send a reminder and update the record in CRM.

C : Create a daily scheduled automation to refresh the audience, and use Automation Studio activities to send a reminder with AMPscript in the message to update the record in Synchronized Data Extension.

D : Create a daily scheduled automation to refresh the audience, and use Data Extension entry source for a journey with activates a reminder and updates the record in CRM.

Answer: D

Name:	Marketing Cloud Connect Essentials (WI25)
Exam Code:	MCC-201
Certification:	Marketing Cloud Consultant
Vendor:	Salesforce
Total Questions:	327
Last Updated:	Apr 03, 2026

Salesforce MCC-201 Answers