Practice MCC-201 Exam Online

Question 1

Northern Trail Outfitters sends a monthly loyalty balance email to inform members of their current points balance. Emails are segmented based on loyalty status, and no segment should contain more than 2500 contacts for any send.

What should be used to prevent emails from being sent if they exceed 2500 contacts7

A : Verification Activity

B : Script Activity

C : Query Activity

D : Stop Activity

Answer: A

Question 2

A customer wants to automate the process of sending a series of welcome emails based on the Subscriber's dat

a. Emails should be sent weekly for up to five weeks. If a subscriber makes a purchase, they should stop receiving welcome emails. A Boolean flag should be set in the data extension if the subscriber makes it through the welcome series.

Which steps should be used to accomplish this in Journey Builder?

A : Define Goal, Send Email, Wait, Decision Split

B : Random Split, Send Email, Wait, Define Goal

C : Define Goal, Update Contact Data, Send Email, Wait

D : Update Contact Data, Wait, Send Email, Join

Answer: C

Question 3

Northern Trail Outfitters wants to export a data file to its SFTP using Automation Studio. The file should contain all subscribers who did not receive their intended email in the last 24 hours. The automation will be scheduled to run each day. Which activity Is required in the automation?

A : Report Definition Activity

B : SendLog Extract

C : Data Extract Activity

D : SQL Query Activity

Answer: D

Question 4

Northern Trail Outfitters assigns a 15-digit integer as their Order ID which will be used as the primary key of a data extension. The import file contains leading zeros, but they will NOT be included in the final values.

Which data type should they use for the Order ID field?

A : Number

B : Text (15)

C : Decimal (15,0)

D : Decimal (15,2)

Answer: C

Question 5

Northern Trail Outfitters wants to automate a weekly SMS message to be sent to anyone who has a birthday that week. They have created the Outbound Message in MobileConnect and have a Filtered List created for every contact who provided birth date information.

Which activities would Marketing Cloud use to automate this campaign?

A : Refresh Mobile Filtered List and Outbound Send

B : Import Mobile Contacts and Outbound Send

C : Refresh Mobile Filtered List and Send SMS

D : Import Mobile Contacts and Send SMS

Answer: C

Name:	Marketing Cloud Connect Essentials (WI24)
Exam Code:	MCC-201
Certification:	Marketing Cloud Consultant
Vendor:	Salesforce
Total Questions:	327
Last Updated:	Apr 24, 2024

Salesforce MCC-201